Microsoft has added a new weapon in its suit against
Apple over Apple’s
trademark of App Store: a linguist.
Microsoft claims that the name is too generic to be trademarked.
This time around Microsoft has added a linguists expert (as Apple has done previously) to its panel who claims that the
term app store is just as generic as grocery store, computer store, or stationary store.
Also strengthening Microsoft’s case is Amazon’s new Appstore. Microsoft claims there are now a total of 17 competitors to Apple that use the term app store to promote their application markets. The software giant also claims that CEO of Apple Steve Jobs himself has used the term to generically refer to the competition’s offerings.
